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Sales Mgmt & Bus. Devlpmnt.

Subject: SLS
Course Number: 400
Credits: 4 Credits
Available Online: No
This course will study how to develop and manage an effective sales organization focusing on business to business sales. Students will study in-depth competitive analysis, develop sales proposals, negotiate contracts, understand buyer needs, consultative selling, and develop strategies for gaining new business. These same concepts will be applied to creating positive social impact related to public policy in areas including the environment, health policy, business regulation, and education.
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