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Sport Management Major

Sport Management Major

Majoring in Sport Management involves the study of how to use legal and business principles to run athletic programs, sports teams, fitness facilities and health clubs. You’ll learn core concepts in business, sport theory, and kinesiology and how to apply them to a number of sport management areas, including facility management, sports marketing and fitness center management. What is the science behind fitness routines? What are the legal questions surrounding athletic organizations? What are the hallmarks of successful promotions? You’ll gain knowledge and skills that are important for any career in sport management as you take 48 credit hours towards a Bachelor of Arts degree.

You’ll also keep it real beyond the classroom via Concordia Health Alliance for Majors in Physical Education & Kinesiology (CHAMP) Club activities; participation in conferences, workshops, seminars, and clinics locally and nationally; and internship opportunities. Because we design our sport management program to be responsive to the exact needs of the marketplace, it will be a relevant major if you’re considering a career as an athletic director, coach, sports information director, sporting facility manager or sport marketer.

Careers and Internships

  • Account Executive
  • Advertising Executive
  • Brand and Product Manager
  • Copywriter
  • Corporate Communicator
  • Entrepreneur
  • Marketing Manager
  • Media Planner
  • New Product Planner
  • Public Relations Coordinator
  • Promotion Manager
  • Purchaser
  • Salesperson/Sales Manager
  • - See more at: ExecutiveAdvertising Executive

    Intercollegiate Athletics
    Athletic Director
    Sports Information
    Professional Sport
    Ticket Sales
    Corporate Sponsorships
    Sport Facility and Event Management
    Public Relations
    Community Relations
    Public Relations
    Sport Marketing and Finance


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